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Srishti Gupta

available today

Consumer Insights & Brand Strategy | MBA MICA | Zepto | IFoA | Turning Culture and Data into Brand Decisions

English, Hindi

location India Gate, New Delhi, Delhi, India

Talk to me about

#SemioticAnalysis

#SentimentAnalysis

#ConsumerInsights

#CulturalAnalysis

#MarketResearch

#BrandStrategy

#GoToMarketStrategy

#ConsumerBehavior

#SalesManagement

#DataAnalysis

I spend most of my time figuring out why people do what they do, and then turning that into something brands can actually act on.

Currently pursuing my MBA at MICA, one of India's top marketing schools, I work with Zepto on consumer insights and cultural analysis. My work involves semiotic analysis, sentiment analysis, and digging into the everyday habits of consumers to find insights that hold up under pressure. Our capstone project with Zepto on the meaning of convenience for young Indians wa...Read more

Zepto

Consumer Insights & Cultural Analysis

Temple Packaging

Sales And Marketing Intern

IBRAD Kolkata

Project Consultant

Austro Labs Limited

Marketing Consultant

Freelancer - Self Employed

Freelance Writer

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MICA | The School of Ideas

MBA, Marketing

Institute and Faculty of Actuaries

Actuarial Science, Risk Management

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Book a call with me

Meet-n-Greet

10 mins

INR 100

Guidance for Students

Quick help with resumes, SOPs or academic choices.

20 mins

INR 200

proceeds to charity | Krisha Foundation

Strategy Session

Talk through a current challenge and get an outside view to move forward or brainstorm ideas.

30 mins

INR 999

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