5/5

available on 13th May

Parvathy S

available on 13th May

Brand & Growth Marketing at CleverTap | MICA | Lifecycle Strategy, Consumer Insights, Retention

Brand & Growth Marketing at CleverTap | MICA | Lifecycle Strategy, Consumer Insights, Retention

English, Hindi, Malayalam

Mumbai, Maharashtra, India

I'm a marketer who has worked across brand, growth, and customer engagement, with a strong focus on understanding why consumers behave the way they do and how that translates into better strategy.

At CleverTap, I work with marketing teams across OTT, e-commerce, fintech, edtech, medtech, and travel to design lifecycle and engagement strategies. Day-to-day, that means analyzing behavioral data to surface actionable insights, recommending channel and messaging approaches across push, email, and i...Read more