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Ajeya Vishwanath

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Management Trainee at McCann | MICA PGDM-C | Brand Strategy | Marketing | Ex-IT Engineer turned Marketer

Management Trainee at McCann | MICA PGDM-C | Brand Strategy | Marketing | Ex-IT Engineer turned Marketer

languagesEnglish, Hindi

locationBengaluru, Karnataka, India

Talk to me about
#BrandStrategy
#MarketingCampaigns
#ContentMarketing
#MarketingStrategy
#Positioning
#Salesforce
#Agile
#DataTesting
#EventManagement
#LeadershipDevelopment
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I've taken an unconventional path to marketing, and that's exactly what makes my perspective useful.

I started as a Mechanical Engineering grad, spent 3.5 years in IT testing at Voya Financial (VFI SLK), and then made a deliberate pivot to pursue an MBA in Strategic Marketing and Communication from MICA, Ahmedabad, one of India's most respected B-schools for marketing.

At Voya, I led testing for large-scale Salesforce implementations, cut manual effort by 75% through Python-based automation, a...Read more

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